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{"id":130748,"date":"2017-12-29T12:40:01","date_gmt":"2017-12-29T14:40:01","guid":{"rendered":"https:\/\/oatlantico.com.br\/?p=130748"},"modified":"2017-12-29T12:40:01","modified_gmt":"2017-12-29T14:40:01","slug":"beto-carrero-world-tera-area-tematica-de-hot-wheels","status":"publish","type":"post","link":"https:\/\/oatlantico.com.br\/beto-carrero-world-tera-area-tematica-de-hot-wheels\/","title":{"rendered":"Beto Carrero World ter\u00e1 \u00e1rea tem\u00e1tica de Hot Wheels"},"content":{"rendered":"

O Beto Carrero World anunciou hoje a inaugura\u00e7\u00e3o de uma \u00e1rea tem\u00e1tica de\u00a0Hot Wheels, no primeiro semestre de 2018. O espa\u00e7o, que possui mais de 30.000 metros quadrados, incluir\u00e1 um exclusivo espet\u00e1culo de Hot Wheels, um restaurante tem\u00e1tico, uma loja de presentes e outras atra\u00e7\u00f5es do universo da marca. Essa experi\u00eancia d\u00e1 vida \u00e0 ess\u00eancia de Hot Wheels, com competitividade, inova\u00e7\u00e3o, criatividade e desafios emocionantes.<\/p>\n

\u201cCom essa alian\u00e7a, o Beto Carrero World reafirma o seu compromisso de\u00a0proporcionar aos seus visitantes sempre a melhor experi\u00eancia, com\u00a0encantamento, entretenimento e divers\u00e3o. Queremos promover momentos\u00a0\u00fanicos e inesquec\u00edveis, e \u00e9 por isso que firmamos essa alian\u00e7a com a maior\u00a0fabricante de brinquedos, a Mattel, atrav\u00e9s de Hot Wheels. Tenho certeza de que essa nova atra\u00e7\u00e3o vai encantar fam\u00edlias e crian\u00e7as de forma marcante\u201d, comenta Rog\u00e9rio Siqueira, CEO do Beto Carrero World.<\/p>\n

\n

\u201cA parceria com o Beto Carrero World \u00e9 a forma perfeita de a Mattel expandir\u00a0para a Am\u00e9rica Latina as suas atra\u00e7\u00f5es de parques tem\u00e1ticos, criando\u00a0experi\u00eancias ao vivo que entret\u00e9m e encantam crian\u00e7as e fam\u00edlias,” disse Julie\u00a0Freeland, Diretora Senior da Mattel Global Live Events & Attractions. \u201cA\u00a0inaugura\u00e7\u00e3o da \u00e1rea Hot Wheels coincide com o anivers\u00e1rio de 50 anos da Hot Wheels em 2018, e ser\u00e1 a primeira ocasi\u00e3o em que a marca \u00e9 trazida \u00e0 vida em uma atra\u00e7\u00e3o permanente de grande porte na Am\u00e9rica do Sul\u201d.<\/p>\n

O atual planejamento das atra\u00e7\u00f5es da \u00e1rea tem\u00e1tica Hot Wheels inclui:<\/p>\n